Mitch’s Catch Illustrations
These illustrations will showcase BC’s natural beauty, educate shoppers on what critters can be spotted in which season, and remind customers about the seafood they offer. Under the amazing mentorship of Chairman Ting, this was an exciting “real life” pitch and exploration of style across 12 illustrations.
The Challenge
Mitch’s Catch is a local seafood restaurant in False Creek. They are looking to better connect with their clients through new merchandise that reflects their charming staff and personality.
The Solution
To create 12 fully rendered illustrations of local marine life that will resonate with a Vancouver audience. These illustrations will be applied to a variety of collateral to ensure longevity.
The Team
Lucy Benson - Illustration
Chairman Ting - Mentor